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Retail Champion
Our national PR campaign involved a national radio campaign aimed at consumers to encourage them to shop locally. Clare was an obvious choice to dovetail with our chief executive to deliver some home truths about the state of UK retail and, importantly, community businesses in the round. Clare articulates her passions with gusto, armed with all the relevant facts and figures but in a way that demonstrates her total commitment as The Retail Champion. There is no doubt her contribution added value to our campaign activity.
I found Clare 'blind' as I was looking for an expert in her field, did some web research, and called her up. I didn't need to call anyone else - Clare impressed me straight away as someone who knew what she was talking about and had a gift of being able to put that forward in a very accessible way. Essentially, if I want to talk to someone who knows about how things are sold and why, Clare's the person I call.
Clare is a pleasure to work with, professional and organised. We asked her to deliver workshops and lectures to our small retail contacts. All of them were highly impressed and pleased with what they took away from these events.