Selling to Retail Consultancy Services

Coaching, Strategy & Mentoring for Product and Service Businesses Ready to Think Big

Got a great product – but no clue how to get it onto retail shelves? You’re in the right place.

Selling to major retailers isn’t easy. The buyers are ruthless, the competition is fierce, and the stakes are high. But with the right support, structure and strategy – it is possible. And we’re here to help you do it.

Our Selling to Retail consultancy gives you access to everything you need to get retail-ready: from pitch prep and buyer strategy to scalability and negotiation tactics.

Whether you’re a start-up dreaming of your first big stockist or a small brand struggling to grow beyond online, we’ll help you get noticed by retail buyers – and stocked on shelves.

Who It’s For

We work with ambitious product-based businesses and service suppliers who want to:

Supply goods or services to national or regional retailers
Get stocked in high street chains or supermarkets
Grow wholesale alongside D2C
Understand the retail buying process and nail their pitch
Expand revenue and scale their brand

What You Get: Strategic, Structured Support

This isn’t fluff or guesswork. Our 1:1 programmes are based on Clare Bailey’s tried-and-tested 12-point plan, as outlined in her best-selling book How to Sell to Retail: The Secrets to Getting Your Product to Market.

You’ll be guided through every stage of your retail journey with:

Tailored 1-to-1 coaching from experienced consultants
A proven, structured roadmap (not a cookie-cutter course)
Regular check-ins via Zoom/phone, plus email support
Feedback, validation and confidence from seasoned experts
A clear plan to pitch, scale and stay stocked

The 12-Point Plan: From Dream to Deal

Our coaching follows a powerful four-part framework designed to get you retail-ready and retail-worthy.

1. LOOK BIG

Get taken seriously by retail buyers
→ Identity | Presence | People

2. PLAN BIG

Create scalable, investable growth strategies
→ Competition | Customer | Scalability

3. PITCH BIG

Sell your story, product and value – with confidence
→ Preparation | Selling | Negotiation

4. GET BIG & STAY BIG

Retain stockists and grow into new channels
→ Expansion | Replication | Paranoia!

This is the same approach that’s helped dozens of product businesses land national retail listings, scale revenue, and avoid costly mistakes.

Limited Spaces. High Impact.

We only work with 5 individual non-competing businesses at a time, ensuring you get deep, focused support tailored to your business, budget and goals.

Coaching programmes are flexible – whether you want weekly accountability or high-level strategic input at key moments in your growth. And yes, we’ll help you navigate the scary bits too: pricing, packaging, profit margins, buyer meetings and all the rest.

Why Choose The Retail Champion?

Because selling to retailers isn’t just a dream – it’s a system. And we’re the people who teach it properly.

Our clients choose us because they’re short on:

We bridge those gaps with:

From pitch to product launch - let’s make it happen

If your goal is to sell to major retailers – and you’re serious about making it happen, book a call with our team today.
We’ll talk through your goals, review your current position, and explore whether we are the right fit to work together.

Call 07462 218000 Or click here to enquire

Places are limited. Ambition isn’t. Let’s make retail happen.