According to a survey conducted by Retail Dive, 87% of consumers begin their product searches online, even if they intend to make a purchase in-store. It helps you to build trust and credibility, as well as giving 24/7 access to your products and services. It also creates the opportunity to sell features of a product that might be missed in-store with detailed descriptions and customer reviews highlighting the benefits and further encouraging decisions.
A website can give your business a huge competitive advantage, especially if your industry notoriously doesn’t have websites.
The business support offered by The Retail Champion can be a huge benefit to enhancing your online presence and e-commerce initiatives:
Our team of industry experts can assist you in the development and optimisation of a website that is visually appealing, user-friendly, and fully-optimised for search engines. We will work with you to guarantee that your new website reflects your unique brand identity, effectively showcases your products or service, and provides an excellent user experience.
We can help you to choose the right e-commerce platform for the needs of your business, and guide you through the setup process; customising the platform, integrating the relevant payment gateways, and any other essential features, such as inventory management and order tracking.
Our business support can help you to create marketing strategies that are designed to increase your brand visibility, drive website traffic and pull the right audience to your website. We may use a variety of methods to do this, including:
- Search Engine Optimisation (SEO)
- Pay-per-Click (PPC)
- Social Media Marketing (SMM)
- Email Marketing
Social Media Marketing
Our social media experts can assist you in setting up, managing and optimising your social media accounts, which can include:
- Engaging with your audience
- Building brand awareness
- Driving traffic to your e-commerce website
- Developing content calendars
- Creating compelling posts
- Monitor your social media channels for customer feedback and enquiries.
Analytics and Data Insights
Our Data Analysts can utilise all available analytics tools to track the performance of your website, user behaviour and sales data. With this information, they are able to provide valuable insights and recommendations based on their analysis. This can then be used by both you and the Analyst to form data-driven decisions to optimise your online presence and e-commerce strategies.
We can assist you with the implementation of a reliable customer support channel that works for both your team and your customers. It can be used to answer customer questions, address any potential concerns and provide excellent customer service to further enhance the customer's online shopping experience. This customer support could include:
- Live Chat
- Phone Support
We can ensure that your e-commerce website is mobile-friendly and optimised for seamless mobile browsing, making the purchase experience easier for customers using their mobile phones.
Are you ready to boost your online presence with an e-commerce website? Get in touch for a chat today.Contact Now